HOLLYWOOD, CALIF. (25 JANUARY 2018)—Fender Musical Instruments Corporation (FMIC) today announced the all-new California Series acoustic guitars, celebrating the lifestyle and culture associated with the region and Southern California roots. Energetic and independent, this family of guitars defies acoustic guitar conventions with a visible look and feel of Fender’s famous electric guitars – from Stratocaster® headstocks and vibrant colors, to distinctive Fender body shapes that mark players as visionary artists. Lively Tone – California Series Acoustic Guitars capture the laid-back yet energetic California lifestyle – from the beach to the festival stage.
The series includes three original Fender body shapes – Malibu™, Newporter™ and Redondo™ – in multiple colors at three price points: California Classic ($799.99), California Special ($699.99) and California Player ($399.99). $.99). These proprietary shapes feature refined geometry and unique bracing patterns designed for responsive, articulate sound. These are diverse body shapes that can provide any guitarist with a comfortable playing experience – from the small, narrow-waisted Malibu, ideal for recording, to the larger Redondo, suitable for ensemble playing. Each model’s personality is also defined by 11 vibrant and smooth Fender colors, including some popularized in the electric guitar world: Cosmic Turquoise, Arctic Gold, Aqua Splash, Matte Black (California Special models only), Hot Rod Red Metallic, Candy Apple Red, Champagne, Rustic Copper, Electric Jade, Belmont Blue and Jetty Black.
“The California Series captures the true meaning of a Fender acoustic guitar,” said Billy Martinez, VP Category Manager – Acoustics and Squier Divisions. “From the iconic Stratocaster 6-line headstock to original Fender body shapes and organic styling, everything about these guitars is uniquely Fender, making them the ultimate tools for creative artistic expression. Whether you’re hitting the beach or rocking out with a band on stage, we’re giving players of all skill levels a chance to express their own creative style, standing out in the crowd with the bright colors and energy these guitars exude.
Fender California Coast Series acoustic guitars are already used in several musical genres by top alternative, indie, punk and grunge artists/bands, such as: Culture Abuse, The Regrettes and Dear Boy, as well as singer-songwriter Aaron Lee Tasjan and guitarist. Angela Petrilli – accompanying everyone on their musical journey towards exceptional art.
CALIFORNIAN PLAYER models express a unique personal style with a bold look and inspiring sound. The satin-finished mahogany neck features a slim, easy-playing “C”-shaped profile suitable for any playing style. When it’s time to plug in, solid-top California Player models also feature a Fishman pickup/preamp system for incredible amplified performance with pure, rich, resonant sound.
CALIFORNIA SPECIAL models blend an uncompromising attitude with class-leading build quality and sound. Optimized bracing reduces mass for superior resonance, while the improved bone nut and saddle give them exceptional sustain. Featuring all-solid construction, the fully painted solid Sitka spruce top and matching 6-in-line headstock give the models an electrifying attitude and unconventional Fender style that loves to be seen and heard.
CALIFORNIAN CLASSIC models offer superb playability, distinctive looks, and unmistakable Fender vibe. The fully painted solid Sitka spruce top and natural solid mahogany back and sides, along with a matching painted 6-in-line headstock and koa binding and rosette, give them a sleek two-tone aesthetic that was made for the scene. California Special and California Classic acoustic guitars feature a Fender and Fishman-designed PM preamp specially tuned to complement each instrument’s unique shape and voice, complete with tuner, frequency and phase controls.
The next step in a long-term commitment to grow the Fender acoustic category, the California Series is available March 20, 2018 at local dealers and at www.Fender.com. Models include:
- Redondo Player – $399.99
- Malibu Player – $399.99
- Newporter Player – $399.99
- Redondo Special – $699.99
- Malibu Special – $699.99
- Newporter Special – $699.99
- Redondo Classic – $799.99
- Malibu Classic – $799.99
- Classic Newporter – $799.99
For technical specifications, additional information on new Fender products, and to find a dealer near you, visit fender.com. Join the conversation on social media by following @Fender.